I’ve been browsing social media a lot during my spring break. (Your girl needs a little IG break between those home decor Pinterest marathons.) And I noticed a trend that caught my attention: #socialmediaisfake
After reading so many vulnerable posts from people sharing the unfiltered realities behind their perfectly manicured news feeds, I decided to ride the trend and get vulnerable with you today.
And I’m going to do that in two ways:
- By sharing a personal story with you
- By giving you complete transparency on our DBK product roadmap
Life-Altering Advice Moment
You might be surprised to know that, for the longest time, “selling myself” was one of my biggest fears and challenges. A lifetime of bullying and emotional trauma had made me petrified at the idea of putting myself out there and risking being rejected or ridiculed.
Although I overcame this “fear” enough to succeed as a business owner, I know in my heart of hearts that this “fear” stunted my growth and held me back for YEARS. Until one day, someone gave me one of the most life-altering pieces of wisdom I’ve ever received: GET OVER YOURSELF.
I know. I was jolted out of my seat too. But I decided to GET OVER this apparently offensive advice and listen on. This person went on to explain that selling myself is:
👎 Not about me learning to become more confident
👎 Not about me getting over my insecurities
👎 Not about me “faking it until I make it”
👎 Not about me. Period.
It’s about:
👍 The people I’m meant to serve
👍 The lives I’m meant to change
👍 The legacy I’m meant to leave
👍 The God-given gifts I’m meant to share
Your purpose is too big and your calling is too strong to be stunted by “silly” insecurities. And every day you waste hiding and playing small, you miss an opportunity to serve someone who needs the exact thing that ONLY YOU can give them.
It may sound cheesy but it’s true: selling = serving. And underselling yourself = doing the world and the people who need you a huge disservice.
If, like me, “selling yourself” feels awkward. If, like me, putting yourself out there makes you feel all sorts of nauseous. If, like me, impostor syndrome keeps you from shining your brightest light into the world, I’m here to pass this wisdom to you:
GET. OVER. YOURSELF. 💖 And get after your dreams.
And if you need a little visual swag to help you get after your dreams and SELL YOURSELF IN STYLE, we’ve got you covered.
Please Meet, the Sales Kit!
The Sales Kit will help you do so much more than just pitch your offer and send a proposal. It will help you:
- Explain (in under 30 seconds) the transformation you provide people
- Codify & visualize that transformation into a memorable diagram or acronym
- Confidently share your pricing without negotiating down your rates
- Promote your services on social media
- Host conversion events like masterclasses & workshops
- Send professional proposals that convey credibility
- Onboard new clients without overwhelming them
- Create invoices that make you look legit
- Ask for testimonials & package them into irresistible case studies
If you have a tantalizing offer but it’s selling like moldy underwear at a thrift shop, the Sales Kit is what you need to get people to jubilantly start sharing their CC digits with you. So check it out if your sales process could benefit from a makeover.
And Speaking of Makeovers…
The Digital Brand Kit product suite has been undergoing a MASSIVE makeover since November 2023. Our product suite consists of 14 Brand Kits. Each kit comes in 12 distinct design collections, and each design collection is tailored to align with specific goals, needs, and personalities.
For the past few months, we’ve been busting our butts revamping all 14 kits in all 12 design collections to make them even more user-friendly, even more captivating, and even more effective in growing your personal brand.
Not going to lie, it’s a lot of work, but we’re doing it because you asked for it. And also because there’s no one else who offers strategically-designed, full-stack marketing assets that don’t make you look like a cookie-cutter brand. I did weeks of market research before starting this endeavor, and trust me when I say nothing comes close.
Imagine 50,000+ Canva assets going to the salon for a makeover. That’s what’s happening quietly behind the scenes right now. Now because so many of you have been asking, and because we know it will help you better plan your growth strategy, we decided to share our internal release schedule for all the forthcoming Brand Kits.
DBK’s Moment of Vulnerability
The table below shows you when you can expect each kit to be ready and the estimated price of each kit.
Cheers to getting over ourselves!
